Hirdetés azonosító: 3902

Purpose of this role

Manages all trading activities for commercial parking, with specific responsibility for pricing development. Develop strategies for pricing and distribution to protect long-term income growth and supports the parking development projects.

Duties/ Responsibilities

• Manage all aspects of day to day pricing process for the car parking business.
• Decide tactical pricing and recommends changes to pricing and yield management strategy.
• Development of up-sell, cross-sell and bundling strategies to maximise basket value (average transaction values).
• Ensure prices, capacities and attributes are accurately reflected in sales systems.
• Design and implement program of price testing to ensure prices are optimised to market conditions.
• Deep dive trading data, and deliver insightful analysis to drive smart trading decisions, with ad-hoc analysis as required.
• Support the automation of regular pricing and trading activities (minimize time spent on manual processes).
• Propose market positioning of new parking products (for instance Relax Parking, Valet/Block-Parking).
• Gain understanding of key customer segments for parking and propose roll-up product pricing mix to maximize revenues and align to key customer segments.
• Co-ordinate trading activity with e-commerce and online marketing actions (website revenue and cost of sale)
• Propose the development and implementation of distribution strategy (tour operators, aggregators, airlines, official labels, white labels, etc).
• Monitor and analyse off-airport competition (number of operators, number of spaces, services offered, price comparison, market share, etc).
• Produce sales and occupancy forecasts, liaising with parking operations team as required (effectively manage demand peaks through price).
• Responsible for the website content of his/her portfolio in Mobility Services (both B2B and B2C).
• Manages the Parking GTC’s and Parking Online GTC’s. 
• Manages all aspects of the Parking price changes after duly approved and supports the parking development projects as required.
• Prepare presentations and regular/ad-hoc reports for the management and other departments upon request.

Education, experience, skills and competencies: 

• College/ University degree in Economics, Finance, Business or Commercial
• At least 5 years of experience working in a commercial environment including 2 to 3 years of experience of pricing and yield management in a capacity constrained environment, preferably in the travel or leisure industries
• Fluency in Hungarian and in English (written and spoken)
• Understanding of e-commerce, understands how to interpret and exploit web analytics
• Very strong analytical skills, able to use a range of business intelligence tools (e.g. Excel, Power BI, Business objects, DataStudio) to deliver insight and drive decision making
• Internal consulting skillset, able to understand the underlying business problem for a piece of analysis, and able to structure the problem appropriately
• Understands the role of distribution and able to support his/her line manager in negotiations and implementation of deals with 3rd parties.
• User level PC skills (particularly important Word, Power Point)
• Highly numerate and data driven
• Outstanding level of organizational skills
• Demonstrates structured thinking
• Great attention to detail
• Confident and capable of building strong relationships, both internally and externally across range of commercial and operational teams
• Strong communicator, comfortable working with senior internal stakeholders up to Director level
• Able to influence
• Able to think laterally/innovatively
• Self-motivated and able to work independently 

What we provide:

• Bonus system
• Private healthcare package
• Company car
• Option to work from home 2 days per week (laptop and company phone provided)
• International working environment, daily use of the English language
• Christmas bonus, free parking, employee discounts in various shops
• Various company events (e.g. Christmas party, Santa Claus party, Runway Run and other sport events, etc.)
• We care about the health of our employees: we support their well-being with free health screenings, mental health counselling and other activities